Does Your Sales Force Have the WILL To Succeed?
Last month we mentioned the word “WILL” in the context of having the WILL to do the work. This means determining what you and your company do best and making the commitment to seeking out those companies that need what you do best and selling them.
This might be simplistic but in our estimation too few business owners see their business in this context. The power of an individual’s WILL is an incredible force! When that force is combined with the commitment of management and the “buy in” of a sales force magic can happen. We have seen this magic happen many times in companies of every size and the stuff that makes it happen is as simple as the decision to exercise one’s WILL to start the process of defining both your company’s capabilities and the market that needs these capabilities. Recognize and mentor this WILL in your people and sales force and the magic will happen.
We are having great success teaching and implementing these methods and our clients love it!