Are Your People On the Same Page?

December 30, 2012 Selling Comments Off on Are Your People On the Same Page?

What do you sell and to whom you sell it seem like very simple concepts and concepts one would think would be easily articulated.  Not True!

A good deal of our effort is spent being sure our clients have a good handle on these issues and that all team members are on the same page.

Imagine if management has a different view of these issues than the people actually in the market selling.  The possible consequences of this could be catastrophic!

What if all involved had the same perception of these issues but there was not a market for the company’s offerings or a more limited market than thought?

Being sure these issues are resolved is critical to business planning and success.