Creating Your Customer List

December 30, 2012 Customer List Comments Off on Creating Your Customer List

Last month we discussed the development of the “Strategic Statement” of what we sell and to whom we will sell our product or service. We decide to whom we will sell and do so proactively based on the value we have brought to similar industries and companies within these proactively defined targets.

We do this by developing a list of customers, with whom, we have had successful sales and, with which we have developed close working relationships. These customers will be the basis for the development of our list of target customers that will be proactively developed.

Once this list is developed the next step is to draft the “Plan” to turn these targets into customers.

This is the most critical step in the process of changing your company into a growing, successful and fulfilling company.

We are having great success teaching and implementing these methods and our clients love it!